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Consumer Information

Gold Supply Chain Information

We expect our business partners to adhere to socially and environmentally responsible business practices. We take the impact of our company's supply chain seriously and we believe that gold should be extracted and processed in a manner that respects the needs of current and future generations.

We believe that it is best to strive for improvements in mining practices and supply chain conditions through industry initiatives so as to maximize our effectiveness in addressing these issues. 

We believe meaningful reform must incorporate a wide range of industry stakeholders to ensure that responsible practices are developed and can be followed all the way through the supply chain. Without the engagement of all segments of our industry, individual commitments to responsible practices by retailers will not in the long term solve the problems highlighted by groups such as No Dirty Gold.

Conflict Diamonds

Our Diamond Sourcing Policy

You, as a customer, can be confident that concrete and comprehensive measures are being taken to ensure the products we sell do not include Conflict Diamonds.

The source of our diamonds is something that we take very seriously.

In African countries where rebel forces sometimes have control of diamond mines, proceeds from the sales of rough diamonds produced from those mines are often used to finance weapons purchases. Such diamonds are estimated to currently account for less than 1% of the world diamond production.

We are appalled by the violence in countries where proceeds from the sale of diamonds and other natural resources (e.g., oil, timber) are being used to fund rebel activities.

All nations with significant involvement in the diamond trade agreed on a global certification system to control the export and import of rough diamonds mined from January 1, 2003. This system is aimed at preventing criminals from introducing contraband diamonds mined in African combat zones into the legitimate supply chain. Since 2003, the Kimberley Process Certification Scheme (KPCS), supported by national and international legislation, has sought to certify the legitimate origin of uncut diamonds.

We welcomed this important development and are actively supporting the system designed to safeguard our products' integrity.

Role of Governments

As of November 2007, 74 countries had adopted the KPCS. It requires that each shipment of rough diamonds - before stones are cut and polished - be in a tamper-resistant container and accompanied by a government-validated certificate. Each certificate is uniquely numbered and contains data describing the shipment's contents.

Participating countries have pledged to turn back or impound shipments of rough diamonds from any nation that fails to subscribe to the KPCS standards. Shipments lacking proper certification will be treated in a similar way.

The KPCS is designed so that rough diamonds are packaged with a certificate of origin soon after they are mined. At later stages of the diamonds' journey to market, rough diamonds also carry a certificate describing the shipment's contents and confirming that the stones are coming from a Kimberley Process participant. Any country declining to participate is effectively barred from the international diamond trade. Learn more at .

Role of Industry

To supplement the government program, the International Diamond Manufacturers Association (IDMA) and the World Federation of Diamond Bourses (WFDB) - representing virtually all significant processors and traders - have established a regimen of self-regulation. Its principal element is a system of warranties that will accompany invoices covering the sale of rough diamonds, polished diamonds and diamond jewelry. The requirement applies to rough diamonds mined after December 31, 2002 and products fabricated from them.

Participants in the KPCS must have internal controls to prevent conflict diamonds from entering the supply chain of legitimate diamonds and must carry out annual audit compliance. Furthermore, participants only trade with counterparts who themselves have met the minimum requirements of the certification system.

Role of the Retailer

This page outlines the steps we and the industry have been taking to address conflict diamonds. All of the diamonds we buy are warranted to be sourced from KPCS compliant countries. Retailers who support the Kimberley Process must buy diamonds and diamond jewelry from dealers and manufacturers who adhere to the System of Warranties. We follow this policy. All diamonds and diamond jewelry merchandise that we buy that is derived from rough diamonds must be accompanied by a warranty from the supplier. This warranty assures us that the supplier vouches for the legitimacy of the merchandise and that the supplier, in turn, has required the same warranty from their sources of merchandise.

Our Source of Diamonds

We comply with the Kimberley Process and require all our trade suppliers of diamonds and diamond jewelry to provide us with a warranty that they do not supply us with conflict diamonds

The warranty is as follows:

"The diamonds herein invoiced have been purchased from legitimate sources not involved in funding conflict and in compliance with United Nations Resolutions. The seller hereby guarantees that these diamonds are conflict free, based on personal knowledge and/or written guarantees provided by the supplier of these diamonds."

KPCS certificates for rough diamonds and warranties for polished diamonds received from suppliers are kept at our central office. Compliance with KPCS regulations, the World Diamond Council, the Diamond Manufacturers and Importers Association, and the World Federation of Diamond Bourses is reviewed annually by our company's internal audit department. The results are reported to the Corporation's Audit Committee.

You can be confident that concrete and comprehensive measures are being taken to ensure the products we sell do not include conflict diamonds.

Chain Thickness

The measured chain thickness or height may vary slightly due to the manufacturing process. A variance of +/- 5% to what is stated under product specifications may occur.

Corporate Responsibility

Signet is leading efforts for the continuous improvement in the integrity of the global jewelry supply chain, through its own corporate social responsibility initiatives, and its active role as the industry leader.

Click here to learn more about our Corporate Responsibility


Diamond Council of America

The Diamond Council of America (DCA) was founded in 1944 as a forum to educate jewelry sales professionals about diamonds and gems. This not-for-profit organization provides the professional jeweler with an opportunity to earn a certification in diamonds and gemstones through distance education.

Diamonds Do Good

Diamond Empowerment Fund (D.E.F) was founded in 2007 by leaders in the diamond industry, music mogul/business entrepreneur Russell Simmons, and social justice advocate Dr. Benjamin Chavis, Jr.  The mission is to empower youth from countries where diamonds are found to become a new generation of ethical leaders through access to higher education.  To-date, over two thousand college age students across Africa and India have received financial assistance or have been awarded scholarships as a result of the generous support received from the diamond industry. Those that have since graduated have returned home to support their families and create opportunity in their communities. 

To learn more 'Diamonds Do Good' social impact stories click here and visit